Research & Planning

The Japanese hospitality market presents unique challenges, such as fluctuating tourism demand, local regulations, and intense price competition. Cypress Strategy & Partners (CSP) provides comprehensive research and strategic planning to support your business in overcoming these challenges.

• Difficulty Differentiating from Competitors: Struggling to establish a distinct positioning in the local market.
• Lack of Market Insight: Difficulty keeping up with changes in domestic tourism and inbound travel demand.
• Limited Resources: Insufficient staff or budget to effectively execute plans.

1. Comprehensive Research
   ・Market Analysis: Examining tourism trends, regional insights, and regulatory considerations
   ・Competitor Analysis: Identifying strengths and weaknesses to create a competitive advantage.
   ・Customer Analysis: Understanding local and inbound customer preferences to tailor marketing strategies.
2. Actionable Strategic Planning
   ・Short- and Long-Term Business Plans: Developing practical and achievable action plans.
   ・Optimal Resource Allocation: Maximizing the efficiency of limited personnel and budgets.
3. Customized Reports
   ・Delivering practical reports that executives can use immediately to support decision-making.

CSP is dedicated to guiding foreign hotel executives toward success in Japan. Contact us today to start your journey toward sustainable growth.